Central Trading Company and Michelin Arabia support Dubai Police’s Summer Without Accidents 2026 road safety campaign.
Dubai | July 14, 2026
Central Trading Company, a member of Al Rostamani Group, is supporting the Summer Without Accidents 2026 campaign, launched by Dubai Police in cooperation with ENOC AutoPro under the patronage of the UAE Ministry of Interior and the Federal Traffic Council. Central Trading Company joined partners at the official launch in Dubai.
Led by the General Department of Traffic at Dubai Police, the campaign aims to enhance road safety, reduce traffic fatalities and raise awareness that every motorist, passenger and road user shares responsibility for protecting lives on the road.
As part of the campaign, ENOC AutoPro offered free vehicle inspections from August 10 to 23 at AutoPro centers located at ENOC petrol stations. The inspections covered 10 key safety checks, including tyres, engine oil, batteries, brakes and cooling systems. Central Trading Company and Michelin Arabia supported a social media initiative giving motorists the chance to win one of four sets of Michelin tyres.
As the exclusive Michelin distributor in the UAE, Central Trading Company brings tyre expertise to the campaign through its distribution network and Al Rostamani Auto Service Centers, which operate under the TYREPLUS banner.
“Summer heat puts real pressure on tyres and vehicles, and a few minutes of checks can prevent serious accidents,” said Jean-Pierre Barnier, General Manager of Central Trading Company. “We are proud to support Dubai Police and our partners in keeping that message in front of every motorist.”
The initiative reflects Central Trading Company’s ongoing commitment to road safety awareness in collaboration with public and private sector partners across the UAE.